Alcatel introduces OS-agnostic PIXI 3 phone (runs Android, Firefox or Windows) and WATCH smartwatch. The new PIXI smartphones make mobile Internet available to everyone, while offering another innovative feature of OS-agnostic. It is available with Android, Firefox or Windows. The smartly priced WATCH creates a newly attainable smartwatch category. "Our users do not want complicated systems - they want something familiar from their work environment in the office, but also on a smartphone," said ALCATEL ONETOUCH Chief Marketing Officer Dan Dery.
|Alcatel PIXI 3|
First among Alcatel OneTouch's announcements at CES, the smartphone brand is launching its affordable PIXI 3 series, ranging from a pocket-friendly 3.5-inch display to a larger 5-inch display. Offering both 3G and 4G LTE connectivity for the PIXI 3 (4"), (4.5") and (5") and 3G for the PIXI 3 (3.5"), the PIXI 3 series further features easy customization and the most popular applications pre-loaded.
OS-agnostic - Android, Firefox or Windows
Besides being the first among the PIXIs to offer 4G, the PIXI 3 series is also first to be compatible with three major operating systems: Firefox, Windows and Android. PIXI 3 series offers consumers simplicity of use and the reassurance of having the same system at home, at the office and on the go. With its OS-agnostic PIXI 3 series, Alcatel OneTouch presents operating-system choices to its customers. This continues the efforts begun last year, when the brand teamed with Mozilla to launch the Firefox OS on its FIRE series of smartphones.
Alcatel OneTouch also introduces the WATCH series, a smartwatch that puts a premium on elegant design at a very accessible price. In launching the WATCH, Alcatel OneTouch creates a new market segment: the affordable smartwatch.
Offering the WATCH at a fraction of the cost of competitors, the smartphone brand has implemented its compact design expertise to offer a series of fine finishing that meet the demands of everyone looking for the same look and feel as a traditional watch.
While offering choices and styles, the WATCH is also packed with sensors and apps that allow users to monitor daily activity, and connects to Android smartphones to control music, take photos, receive notifications and more.